Home > We Love Print > From Brick to Bic

From Brick to Bic

Just spending the afternoon perusing the latest print creative and came across this rather lovely piece for Bic. Part of the campaign is drawing various iconic items, such as the great Tower Bridge in Bic pen, to represent the distance it can draw.

Whilst the illustration is fantastic, sadly there appears to be 8 bridges missing. Whilst the pen can write 2Km, Tower Bridge is, you may be interested to know, only 244 metres long

via adsoftheworld.com

Categories: We Love Print Tags: , ,
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