Creative Advertising

Morning!

This week, we came across a selection of creative print ads to give you inspiration. As you may know, creating a print ad can be very tricky, as often you have the limitation of a few words and a single image. This selection of ads have got it spot on when it comes to captivating an audience in only a matter of seconds.

Our favourite has to be the campaign for Cemex (above), the fast drying concrete. Its art direction is clever and simple, interacting with the audience and making them piece together the image and the product. It really grabs the viewer’s attention!

Here are a few more from the collection:

via Inspire first – Creative Advertising

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